Quality onboarding can play a significant role in improving or worsening your app conversion rate
. Keep these tips in mind as you design your onboarding process to ensure your new users stay with you for the long haul.
Use short sentences and a simple app onboarding design. Do not overload readers with information and describe only the main functions. In our experience, guides containing five slides are ideal. However, a lot depends on your app’s characteristics and the audience’s skills. So it requires an individual approach.
It is inconvenient for many people to enter logins, passwords, and email addresses on portable devices to sign into the system. Make this process as simple as possible: Add the opportunity to sign in with Apple IDs, Google accounts, or social networks.
Always give users the option to skip unnecessary steps or completely abandon the process. Some experienced users can figure everything out on their own. No need to annoy or repel them by forcing them to study mobile app onboarding screens.
It is sometimes tricky to fit key information into five slides. In this case, show the user the number of steps or their progress. It will allow you to set the right expectations and not cause disappointment.
For some services, the request for consent to data processing is an important step in customer interaction. Be sure to ask users to read your policy and give their consent, as well as explain why you need it.
If users need a refresher or they skipped the application onboarding process by accident, they should be able to go back to it. It might be necessary at any stage of using your product.
You can introduce users to the app’s capabilities not only after installation but also in the process of using it. It’s a good idea to tell current customers about new features after you update your product.
Also, the best mobile onboarding examples demonstrate the importance of consistent branding, color scheme, and structure throughout the guide. It creates a smooth visual experience.