ASO Intelligence

Keyword tracking and rank monitoring for mobile apps

A keyword is either earning installs or taking up space in your metadata, and the only way to tell is to watch its position every day. Keyword Tracking gives every keyword you chose a rank for today, a rank for yesterday and the difference between them โ€” per country, on the App Store and Google Play.

7 days, full access, no card.

Asolyticsโ€บASO Intelligenceโ€บKeyword Tracking
Asolytics keyword tracking: tracked keywords with popularity, difficulty, yesterday's and today's position and the change between them
Dailya fresh position for every tracked keyword, every day
97 marketsthe same keyword is a different race in every country
iOS + AndroidApp Store and Google Play in one workspace
Up to 15,000tracked keywords on the Expert plan
What you get

Six columns that decide whether a keyword stays in your metadata

Position alone does not tell you much. Rank next to popularity, difficulty and who else is in the top ten does.

Position for every dayRank on two adjacent dates with the change between them โ€” and a chart of the whole period one click away, in the same row.
Popularity, with its own historyHow often the keyword is searched now, its maximum, and a chart of how that demand moved.
Difficulty before you commitA 0โ€“100 score with Low, Medium and High presets, so you can filter the core down to what is actually winnable.
Who is in the top tenEvery keyword splits the top ten into direct competitors, indirect ones and everyone else โ€” and Show top opens the actual list.
Live search and autosuggest, in placeTwo icons on every row: the store's real top ten right now, and what the search bar finishes that query with.
Folders, filters, exportGroup the core into folders, star what you check daily, filter by any metric, choose your columns and export the view.
How it works

From a list of keywords to a daily answer

1Add the keywordsPaste a list, or send them over from Recommended, Metadata, Ranking and Autosuggests.
2Choose the countriesTracking is per market, and each one keeps its own counter.
3Read the daily changeYesterday, today, and an arrow that says which way it went.
4Act on what movedRewrite the metadata around the keywords that climb, drop the ones that never do.
Ranking History

Your line and theirs, on the same chart

A number tells you where you are. A chart with eleven competitors on it tells you why. It opens from the keyword row, so you never leave your list to find out who pushed you down and when.

  • โœ“Four months of daily positions in one view
  • โœ“Every competitor plotted on the same axes
  • โœ“Opens inline, from the row you were already reading
App Rank Trackerย โ†’
Ranking History chart: one app's daily position for a keyword plotted against eleven competitors over four months
Every market

One keyword is a different race in every country

A keyword you rank seventh for at home can be nowhere two borders away โ€” different competitors, different demand. Every tracked keyword carries its own country table, sorted by rank and by popularity.

  • โœ“Best countries by position and by demand, side by side
  • โœ“A plus adds the keyword for that market on the spot
  • โœ“A tick means you are already tracking it there
Keyword researchย โ†’
Top countries by app rank and by popularity for a single tracked keyword, with buttons to start tracking it there
From the row

The list is not a report, it is a workspace

Most trackers give you a table and send you elsewhere to act on it. Here the next question is answered from the same row: what the store actually shows, what users type around the query, and who is standing in your top ten.

  • โœ“Live search โ€” the store's real results, right now
  • โœ“Autosuggest โ€” what the search bar finishes the query with
  • โœ“Show top โ€” the ten apps you are competing against
Meta Editorย โ†’
Three tools inside one row
Live search icon on a tracked keyword row
Live search opens the store's real top ten for that keyword.
Autosuggest icon on a tracked keyword row
Autosuggest shows what the store finishes the query with.
Competition in top 10 column with Show top
Competition in the top ten splits into direct, indirect and everyone else โ€” Show top opens the list.

Put your semantic core under daily tracking and see what actually moves.

Start tracking keywords
Keyword tracking or app rank tracking

Two different questions about the same app

They get confused constantly, and teams end up watching the wrong number. This is the split.

Keyword TrackingApp Rank Tracker
What it followsThe keywords you chose, one by oneThe app itself, in charts and categories
The number you readYour position in search for one keywordYour position among all apps in a category
You start fromA semantic coreAn app
It answersIs this keyword worth its place in my metadata?Is the app growing or sliding?
Use it whenPlanning and checking metadataReporting on the app as a whole

Swipe the table sidewaysย โ†’

App Rank Trackerย โ†’

Keyword Tracking FAQ

How often are keyword positions updated?

Once a day. Every tracked keyword gets a new position, and the table shows it next to the previous one with the change between them, so you never have to remember yesterday's number.

How many keywords can I track?

2,000 on Start, 8,000 on Pro and 15,000 on Expert. The limit is shared across your apps and countries, and what you have used is visible in Profile โ†’ My Organization.

Does it work for both the App Store and Google Play?

Yes. A project is tied to one store, and keyword tracking works the same way in both โ€” the same columns, the same daily update, the same filters.

Can I track the same keyword in several countries?

Yes, and you should. Tracking is per market: each country keeps its own list and its own counter, and Global Ranking lays every market out in a single table.

Is there a free keyword tracking tool?

Every plan starts with seven days of full access and no card. After the trial the account stays readable โ€” your projects and keyword lists are kept and can be reactivated at any time. There is no permanently free plan.

What is the difference between keyword tracking and keyword research?

Research finds candidates โ€” it answers which keywords are worth targeting. Tracking watches the ones you already chose and tells you whether the choice was right. Most teams run research first, then move the survivors into tracking.

How do I add keywords?

Paste a list into Add Keywords, or send them over from Recommended, Metadata, Ranking, Autosuggests and Keywords Analyzer โ€” anything you approve there lands in tracking.

Can I see how competitors rank for my keywords?

Every keyword shows how many of the top ten are your direct competitors, indirect ones, or apps you do not compete with. For a single keyword, Keywords Analyzer charts your position and your competitors' on the same graph.

Can I organise a large semantic core?

Keywords go into folders โ€” by feature, market or campaign โ€” and anything you check daily can be starred into Favorites. Filters cover popularity, rank, difficulty, language and competition in the top ten.

Can I export the data?

Yes. Choose the columns you want, filter the table down to what matters, and export the view you are looking at.

Stop guessing which keywords are working

Add your app, paste your keywords and read the first positions tomorrow morning. Full access for seven days, no card.

Start tracking keywords Would rather have it done for you? ASO services.
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